Terms of Service

Last updated 5 August 2026 · OneAds · "ONEADS" LLC

Please read these Terms carefully. They form a legally binding contract governing access to and use of the OneAds platform. These Terms are entered into between: "ONEADS" LLC (Armenian: «ՈՒԱՆԷԴՍ» ՍՊԸ), a limited liability company incorporated under the laws of the Republic of Armenia, state registration number 999.110.1592133, taxpayer identification number 00549385, registered at 2 Nar-Dos Street, Kentron, Yerevan 0018, Republic of Armenia ("OneAds", "we", "us", "our"), and you, whether an individual acting in a professional capacity or a legal entity ("Customer", "you", "your"). By creating an account, accessing the platform, or purchasing a subscription, you accept these Terms. If you accept them on behalf of a company or other legal entity, you represent that you have authority to bind that entity, and "Customer" means that entity. Purchases of OneAds subscriptions are sold by Paddle.com Market Ltd and its affiliates acting as merchant of record. Your purchase is therefore also subject to the Paddle Buyer Terms and the Paddle Refund Policy. See Section 7. Our Privacy Policy (https://oneads.pro/legal/privacy) forms part of these Terms. So does the Data Processing Addendum, set out in full as Annex A below. Cancellation, refunds and payment disputes are governed by Sections 7.8 to 7.10 of these Terms.

1Definitions

Affiliate — an entity that controls, is controlled by, or is under common control with a party.

Aggregated Insights — statistics, benchmarks, indices, models, analyses and reports derived from Customer Data that have been aggregated across multiple customers and irreversibly de-identified, such that they do not identify and cannot reasonably be used to identify the Customer, any of the Customer's apps, any of the Customer's campaigns, or any individual.

Authorised User — an employee, contractor, agent or adviser of the Customer whom the Customer permits to access the Service under the Customer's account.

Automated Action — a change to a Connected Account executed by the Service without contemporaneous human confirmation, pursuant to a Rule configured by the Customer.

Connected Account — an account with a third-party platform (including Apple Ads, mobile measurement partners and subscription analytics providers) that the Customer connects to the Service.

Customer Data — all data that the Customer uploads to the Service, and all data the Service retrieves from Connected Accounts on the Customer's authorisation, including campaign structures, performance metrics, attribution records, event records and revenue data.

Merchant of Record or MoR — Paddle.com Market Ltd and its relevant affiliate, which sells OneAds subscriptions to you as principal.

Order — a subscription purchase completed through Paddle checkout, or a written order form signed by both parties.

Plan — the tier of the Service purchased, as described on the pricing page at https://oneads.pro/pricing or in an Order.

Rule — an automation configured within the Service that evaluates conditions against data and, when satisfied, executes an Automated Action.

Service — the OneAds software-as-a-service platform accessible at https://oneads.pro, together with its modules, APIs, documentation and support.

Subscription Term — the Initial Term together with all subsequent Renewal Periods.

In these Terms: headings do not affect interpretation; the singular includes the plural and vice versa; "including" means "including without limitation"; and references to legislation include amendments and re-enactments.

2The Service

2.1 What we provide

OneAds is a business-to-business platform for planning, managing, automating and analysing Apple Ads (Apple Search Ads) campaigns. Depending on the Plan, the Service may include:

  • an ads manager for creating and editing campaigns, ad groups, keywords and creative assignments in a Connected Apple Ads account, including mass campaign creation and optimisation presets;
  • automation Rules, including goal-driven bid and cost-per-acquisition management;
  • keyword research and discovery based on public App Store data, and background detection of keywords not yet covered;
  • competitor ad and custom product page intelligence;
  • testing, analysis and recommendation of custom product pages;
  • lifetime-value and cohort revenue modelling, including predicted return on ad spend by country and keyword;
  • recommendations on what to change next, based on your goals, results and competitor activity;
  • scheduled reporting, dashboards, alerts, an activity log and a rule execution log;
  • integrations with third-party mobile measurement and subscription analytics providers.

The features available on each Plan, and the quotas applying to metered features, are set out on the pricing page at https://oneads.pro/pricing.

The features available to you are those included in your Plan. Feature descriptions on our website and in our documentation form part of these Terms to the extent they describe what a Plan includes.

2.2 Licence

Subject to your compliance with these Terms and payment of applicable fees, we grant you a non-exclusive, non-transferable, non-sublicensable, revocable right to access and use the Service during the Subscription Term, and to permit your Authorised Users to do so, solely for your own internal business purposes.

2.3 Availability

We will use commercially reasonable efforts to make the Service available 24 hours a day, 7 days a week, except during:

  • planned maintenance, for which we will give at least 24 hours' notice where practicable and which we will schedule outside peak hours where practicable;
  • emergency maintenance, for which we will give such notice as is reasonable in the circumstances;
  • outages, degradation, rate limiting or data delay caused by third-party platforms, including Apple Ads and any Connected Account.

We do not commit to a specific uptime percentage unless a service level agreement is expressly agreed in an Order.

2.4 Support

We provide standard support by email at support@oneads.pro and through the in-product support channel, during business hours in Yerevan, Republic of Armenia, on business days. Target first-response times by Plan, if any, are as stated on the pricing page.

2.5 Changes to the Service

We may modify, add to or discontinue features. We will not materially reduce the core functionality of a Plan during a paid period without giving at least 30 days' notice. If we do materially and adversely reduce core functionality of your Plan, you may terminate and, where you have prepaid for a period that has not yet elapsed, request a pro-rata refund of the unused portion through Paddle.

We may engage third parties, including Affiliates and sub-processors, to perform parts of the Service. We remain responsible for their performance.

2.6 Plans, access and quotas

Access to the Service is granted by us. Registering an interest on our website does not create an account and does not create any payment obligation. We contact you, discuss your requirements, agree your pricing schedule, and then provision an account on the Plan agreed with you.

The Service is offered on the following Plans:

(a) Starter — free stage. No payment method required and no charge until the spend threshold in Section 7.2.2 is reached. A restricted feature set, and one Authorised User. Provided as-is, with no warranty and no support commitment. We may change its feature set or quotas, suspend it or withdraw it at any time on reasonable notice, and we may close an inactive Starter account after 6 months.

(b) Starter — paid stage. The same feature set, up to three Authorised Users, charged under Section 7.2.

(c) Professional. The full feature set, with the quotas stated on the pricing page. A free trial is available on this Plan; Section 7.4 governs it.

(d) Professional Ultimate. The full feature set with increased quotas. No free trial.

Quotas. Some features are metered and carry a monthly quota that depends on your Plan — principally competitor ad and custom product page lookups, and the number of Authorised Users. The quota applicable to each Plan is stated on the pricing page at https://oneads.pro/pricing, which is the source of truth for quotas.

Features that are not metered carry no quota. Running campaigns, active Rules and scheduled reports are never interrupted by a quota on a different feature.

We display your consumption against each quota in the Service. On reaching a quota, that feature stops accepting new requests until the start of your next billing cycle or until you move to a higher Plan. Every other feature continues to work normally. We do not sell top-up packs and we do not charge overage fees.

3Accounts and Authorised Users

3.1 Registration

To use the Service you must register an account and provide a valid email address. You must provide accurate and current information and keep it up to date.

3.2 Credentials and account security

You are responsible for maintaining the confidentiality of all credentials associated with your account, and for all activity that occurs under it. You must use reasonable measures to prevent unauthorised access, and you must notify us promptly at support@oneads.pro if you know or suspect that credentials have been compromised.

We are not liable for loss arising from a third party obtaining access to your account as a result of your loss, disclosure or inadequate protection of credentials, except to the extent the loss is caused by our failure to meet our own security obligations.

3.3 Roles

The Service supports distinct privilege levels within a workspace, including owner, administrator, writer, analyst and viewer. You are responsible for assigning appropriate roles and for reviewing them. In particular, you are responsible for deciding which Authorised Users may create or enable Rules and make changes that affect live advertising spend.

3.4 Responsibility for Authorised Users

You must ensure that your Authorised Users comply with these Terms. Any act or omission of an Authorised User is treated as your act or omission.

4Connected Accounts and third-party platforms

4.1 Authorisation

To deliver the Service we require access to your Connected Accounts. By connecting an account you:

  • represent that you own or are duly authorised to administer that account and to grant us access;
  • authorise us to read data from it and, where the relevant module is enabled, to write changes to it on your behalf, including creating, modifying, pausing and resuming campaigns, ad groups, keywords, bids, budgets, cost-per-acquisition goals and custom product page assignments;
  • authorise us to store the associated credentials, tokens and certificates, which we hold encrypted.

You may revoke this access at any time from within the Service or from the third-party platform. Revoking access will disable the features that depend on it.

4.2 Compliance with third-party terms

You remain solely responsible for compliance with the terms of every third-party platform you connect, including the Apple Ads Terms of Service, Apple's advertising policies, and the terms of your mobile measurement and subscription analytics providers. You confirm that connecting those accounts to the Service and permitting us to act on your behalf is permitted under those terms.

4.3 Dependencies and their consequences

The Service depends on third-party APIs that we do not control. Those APIs may change without notice, impose or reduce rate limits, restate historical figures, deliver data late, return incomplete data, revoke authorisation, or become unavailable. Where this happens:

  • data displayed in the Service may be incomplete, delayed or subsequently restated;
  • Rules may execute on incomplete data, or may fail to execute;
  • features may be degraded or temporarily unavailable.

We will use reasonable efforts to detect such conditions, to suspend Automated Actions where we detect that upstream data is unreliable, and to inform you. We are not liable for the acts, omissions, outages, policy changes or data quality of any third-party platform. See Section 6.

4.4 No affiliation with Apple

Apple, App Store, Apple Ads and Apple Search Ads are trademarks of Apple Inc. OneAds is an independent third-party platform. We are not affiliated with, endorsed by, sponsored by or otherwise associated with Apple Inc., and nothing in the Service should be taken as a representation to the contrary.

5Acceptable use

You must not, and must not permit any person to:

  1. copy, modify, adapt, translate, create derivative works from, frame, mirror, republish or distribute any part of the Service;
  2. decompile, disassemble, reverse engineer or otherwise attempt to derive the source code, algorithms, models or underlying structure of the Service, except to the extent this restriction is prohibited by applicable law;
  3. access the Service in order to build, or to assist a third party in building, a competing product or service, or to conduct competitive benchmarking for publication;
  4. resell, rent, lease, sublicense, or use the Service to provide services to third parties, except that an agency Customer may use the Service to manage advertising for its own clients under its own account, provided the agency remains responsible for compliance with these Terms;
  5. circumvent or attempt to circumvent any technical limitation, quota, rate limit, security control or access restriction;
  6. access the Service other than through the interfaces we provide, or use automated means to scrape or extract data from the Service beyond the export functionality we offer;
  7. upload or transmit any malicious code, or any material that is unlawful, infringing, defamatory, obscene, harassing, or that violates the rights of any third party;
  8. use the Service to violate any applicable law, or the terms of any third-party platform;
  9. share account credentials, or permit access by anyone who is not an Authorised User;
  10. misrepresent your identity, your authority over a Connected Account, or your affiliation with any person.

If you become aware of any actual or threatened breach of this Section, you must take immediate steps to stop it and notify us.

We may suspend access, in whole or in part and without liability, if we reasonably believe that you have breached this Section, that continued access presents a security or legal risk, or that we are required to suspend access by a court order, regulator or law enforcement request. We will restore access promptly once the cause is resolved. Where the circumstances allow, we will notify you before suspending and give you an opportunity to remedy.

6Automated Actions and advertising spend

This Section allocates a real and material risk. Read it.

6.1 You control the Rules

Automated Actions are executed according to Rules that you configure: the conditions, the thresholds, the sample-size requirements, the step sizes, the bid floors and caps, the targets, and the scope of entities the Rule applies to. We provide the mechanism. You provide the strategy.

6.2 Your obligations before enabling automation

You must:

  • review each Rule before enabling it, including its scope and its worst-case effect;
  • set bid floors and bid caps, and any other limits the Service makes available;
  • maintain independent budget and spend caps within your Apple Ads account itself, at campaign and account level, sized so that a malfunction, misconfiguration or unexpected result on our side cannot cause spend you are unwilling to incur;
  • monitor the activity log and the rule execution log, both of which record every evaluation and every change;
  • test new Rules on a limited scope before applying them broadly.

6.3 No guarantee of result

The Service provides tools, models, estimates and predictions. Lifetime-value predictions, cost-per-acquisition and return-on-ad-spend forecasts, keyword popularity and difficulty scores, competitor estimates and share-of-voice figures are estimates derived from incomplete data using statistical models. They are not statements of fact and not guarantees.

We do not warrant, and expressly disclaim any representation, that use of the Service will produce any particular advertising outcome, cost per install, cost per acquisition, return on ad spend, conversion rate, install volume, revenue, ranking or profitability.

6.4 Responsibility for spend

All advertising spend incurred in your Connected Accounts is your own spend, payable by you to the relevant advertising platform. We are not a party to your advertising contracts, we do not fund your advertising, and we do not become liable for it.

Subject to Section 15, we are not liable for advertising spend, lost revenue, lost profit, or the cost of remedial advertising arising from: a Rule you configured; a bid, budget or goal change made through the Service, whether manual or automated; incomplete, delayed or restated data received from a third-party platform; an outage or error at a third-party platform; or your failure to set the caps described in Section 6.2.

This does not exclude our liability where loss is caused by our gross negligence or wilful misconduct, or where liability cannot lawfully be excluded.

6.5 Our commitments

We will: log every Automated Action with its inputs, its decision path and its before-and-after values, and make that log available to you in the interface and by export; provide controls to pause automation globally and per entity; and use reasonable efforts to detect upstream data anomalies and to withhold Automated Actions while an anomaly is unresolved.

7Fees, billing and Paddle as Merchant of Record

7.1 Merchant of Record

Paddle.com Market Ltd and its affiliates act as the merchant of record and authorised reseller for all purchases of OneAds subscriptions. When you purchase a subscription, your contract of sale is with Paddle. Paddle is responsible for payment processing, the calculation and remittance of sales tax, VAT, GST and similar taxes, invoicing, refunds and chargebacks, and buyer support in relation to payments.

Your purchase is therefore subject to the Paddle Buyer Terms and Conditions (https://www.paddle.com/legal/buyer-terms) and the Paddle Refund Policy (https://www.paddle.com/legal/refund-policy), in addition to these Terms, which continue to govern your use of the Service itself.

Charges may appear on your statement with a Paddle descriptor. Payment support, receipts, cancellation and refund requests are available from Paddle at https://paddle.net. You may also contact us and we will assist.

7.2 Fees

Your subscription has two components. Both are set out in the pricing schedule agreed with you before purchase and recorded in your Order.

(a) Platform Fee — fixed, charged monthly. The recurring fee for your Plan.

(b) Usage Fee — variable, charged monthly in arrears. A percentage of the total advertising spend recorded in the Apple Ads accounts connected to your workspace during the billing period, at the rate in your pricing schedule. The percentage applies to total spend, not only to spend above a threshold.

The pricing page at https://oneads.pro/pricing shows each Plan, the features it includes, and its starting price. The exact Platform Fee and Usage Fee rate applicable to your account are agreed with you before you purchase and are recorded in your Order. You are never charged on a rate you have not been shown and agreed.

The Usage Fee is a fee for our services. It is not a charge for advertising and it is not a markup on advertising. Advertising is bought by you directly from Apple, paid by you directly to Apple, and never passes through us or through Paddle.

All amounts are payable in US dollars and are exclusive of taxes, which are calculated and collected by Paddle according to your location. Where a connected Apple Ads account reports spend in a currency other than US dollars, we convert it to US dollars using the exchange rate applied on the last day of the billing period.

7.2.1 Billing cycle

Your billing cycle runs monthly from the date you connect your first Apple Ads account, and each subsequent cycle starts on the same day of the following month.

An invoice is issued at the end of each cycle and covers that completed cycle. If you connect on 4 June, the first cycle runs to 3 July and the first invoice is issued on 4 July. If you connect on 3 August, the first invoice is issued on 3 September.

The Platform Fee and the Usage Fee for a cycle are charged together as a single transaction to the payment method on file, through Paddle. Every invoice is itemised, and the calculation of the Usage Fee — spend per connected account, the rate applied and the resulting amount — is available in your account.

If you believe an invoice is wrong, contact us at support@oneads.pro. Where we find an error, we correct it on the next invoice or by refund, at your election.

7.2.2 Starter Plan and the free threshold

The Starter Plan is free until the cumulative advertising spend recorded across all Apple Ads accounts connected to your workspace reaches USD 12,000, counted from the date of first connection. There is no time limit on reaching that figure.

  • No payment method is required while the Starter Plan is free, and nothing is charged.
  • We warn you in the Service and by email as you approach the threshold.
  • On reaching USD 12,000, the Service stops accepting new requests until you add a payment method and start a paid Plan. Nothing is charged automatically before you do, no payment method is taken, and no debt arises. Your data is retained, exports remain available, and your campaigns and Rules in Apple Ads are not modified, paused or otherwise touched by us.
  • When you add a payment method and start a paid Plan, billing begins at that point.
  • The free threshold is available once per Customer and is not renewed. There is no return to the free Starter Plan once the threshold has been reached.

You may move down to the paid Starter Plan from a higher Plan at any time. Doing so reduces the features and quotas available to you; it does not remove the Platform Fee or the Usage Fee.

7.3 Subscription term and automatic renewal

Subscriptions begin on the date your first payment is confirmed and continue for the billing period you selected (the "Initial Term"). Subscriptions renew automatically for successive periods of the same length (each a "Renewal Period") at the then-current fee for your Plan, unless cancelled before the end of the current period.

You may cancel at any time, from within the Service or through Paddle at https://paddle.net. Cancellation stops future renewals. It takes effect at the end of the current paid period, and you retain access until then. Cancellation does not, by itself, entitle you to a refund of amounts already paid; Sections 7.8 and 7.9 govern cancellation and refunds.

7.4 Free trial

A free trial is available on the Professional Plan. It is not available on the Starter Plan or on Professional Ultimate.

The features included in the trial and the quotas applying during it are stated on the pricing page at https://oneads.pro/pricing at the time the trial is started. The trial runs for 28 days and is available on the Professional Plan only. It is not available on Professional Ultimate. One free trial per Customer; we may decline a trial to an account we reasonably believe to be a repeat trial by an existing Customer.

The trial is provided as-is, with no warranty and no support commitment.

A payment method is required to start the trial, and the trial converts automatically. Unless you cancel before the trial ends, the trial converts to a paid subscription on the day after its final day, and the Platform Fee for the first billing period is charged at that point.

Before the trial starts, on the same screen on which you provide your payment method, we tell you: that the trial converts automatically; the exact date of conversion; the exact Platform Fee that will be charged on that date; the Usage Fee rate that will apply; the quotas that will apply; and how to cancel. We send a reminder by email at least 3 days before conversion.

You may cancel at any time during the trial, from within the Service or through Paddle at https://paddle.net, in a few steps and without contacting anyone. If you cancel during the trial, no charge is made and, your account returns to the state it was in before the trial started.

7.5 Price changes

We may change our prices. A price change applies from your next Renewal Period and only after we have given you at least 30 days' notice by email. If you do not accept the new price, you may cancel before the change takes effect, and your subscription will end at the close of the current period. Continuing after the change takes effect constitutes acceptance.

7.6 Non-payment

If a renewal payment fails, Paddle will retry in accordance with its dunning process and will notify you. If payment remains unresolved after that process concludes, we may suspend access to the Service, and we may terminate the subscription in accordance with Section 16.

7.7 Taxes

Paddle determines, collects and remits applicable transaction taxes. If you are a business registered for VAT, GST or an equivalent tax, you may enter your tax identification number at checkout so that the transaction is treated correctly. Tax exemption and post-purchase tax refund requests are handled by Paddle at https://paddle.net.

7.8 Cancelling your subscription

You may cancel at any time, in either of two ways:

  1. In the Service — Account → Billing → Cancel subscription. A few clicks, no call, no email, no waiting for business hours.
  2. Through Paddle — at https://paddle.net, or using the link in the order confirmation email Paddle sent you.

You may also write to support@oneads.pro and we will cancel it for you.

Cancellation stops all future charges. Your subscription stays active and you keep full access until the end of the period you have already paid for. There is no cancellation fee and we do not ask you to explain why.

Cancellation does not, by itself, entitle you to a refund of amounts already paid. Section 7.9 governs refunds.

Usage Fee on cancellation. The Usage Fee accrues continuously. If your subscription ends part-way through a billing cycle, the Usage Fee accrued up to the effective date of cancellation remains payable and is charged after the end of that cycle, using the payment method on file.

7.9 Refunds

Refunds are issued only where there has been a documented failure of the Service attributable to us. Outside the circumstances in Section 7.9.1, fees are non-refundable.

7.9.1 When a refund is due

We will refund, in whole or in part as the circumstances require, where:

(a) The Service was materially unavailable or materially non-functional for an extended period during a paid cycle, for reasons within our control, and we did not correct it within a reasonable period after you reported it to support@oneads.pro.

(b) We materially and adversely reduced the core functionality of your Plan during a cycle you had already paid for, contrary to Section 2.5.

(c) We terminated your subscription for convenience part-way through a paid cycle.

(d) An invoice was calculated incorrectly — for example the Usage Fee was applied to spend that is not yours, at a rate other than the one agreed in your Order, or duplicated. We correct the error by credit or refund, at your election.

(e) A duplicate or manifestly accidental charge was taken.

In cases (a) to (c) the refund is calculated pro rata for the unused portion of the paid cycle, unless the failure rendered the whole cycle unusable, in which case it is a full refund.

"Documented" means that the failure is evidenced by our monitoring, our incident records, our support ticket history, or your own report identifying the affected period and functions. We do not require you to prove the failure — we require that it be verifiable from records. Where our records confirm what you describe, that is sufficient.

7.9.2 When a refund is not due

For the avoidance of doubt, the following are not grounds for a refund:

(a) Dissatisfaction with advertising results. The Service provides tools, models, estimates and predictions, not guaranteed outcomes. Sections 6.3 and 13 apply.

(b) Outages, rate limiting, data delays, restated figures or policy changes at Apple Ads or any other third-party platform. These are outside our control. Section 4.3 applies.

(c) Advertising spend. Advertising is bought by you from Apple and paid by you to Apple. It never passes through us or through Paddle, and we cannot refund it — including spend that resulted from a Rule you configured. Sections 6.4 and 15.4 apply.

(d) Unused time following a voluntary cancellation. You keep access to the end of the paid cycle; the remainder is not refunded.

(e) Failure to cancel before a renewal. Cancel before the renewal date to avoid the charge. But see Section 7.9.3 — we would rather resolve it than have you dispute it.

(f) Charges on an account suspended or terminated for breach of Section 5 or Section 17.

(g) Bank, card issuer or payment provider fees, including currency conversion costs.

(h) Taxes already remitted, where the jurisdiction does not permit recovery. Business buyers registered for VAT, GST or an equivalent tax may request a tax refund directly from Paddle within 60 days of the transaction, on production of a valid tax registration or exemption certificate.

7.9.3 Discretionary refunds

Outside Section 7.9.1 we may still issue a refund at our discretion, and we are reasonable about it. Situations we routinely resolve include a renewal you genuinely intended to cancel and did not use, a charge on the wrong Plan, and an account that was provisioned but never used during the paid cycle. Ask us.

7.9.4 Requesting a refund

Write to support@oneads.pro with the email address used for the purchase, the approximate date of the charge, and the Paddle transaction identifier if you have it. You may also submit a request directly to Paddle at https://paddle.net.

We aim to decide within 3 business days and will respond within 10 business days at the latest. Approved refunds are issued by Paddle to the original payment method, normally within 14 days of approval. How quickly the money appears depends on your bank — typically 3 to 10 business days for cards.

Refunds are made in the currency of the original transaction. Where your bank applied currency conversion, the amount you receive may differ slightly from the amount you paid because of exchange rate movement between the two dates. That difference is set by your bank and is outside our control and Paddle's.

7.10 Payment disputes: contact us first

Before disputing a charge with your bank or card issuer, you must contact us at support@oneads.pro or Paddle at https://paddle.net, and allow 10 business days for the matter to be resolved. This is a contractual obligation, not a request.

The reason is practical. A chargeback takes weeks rather than days to resolve, suspends the associated account for its duration, and in almost every case concerns something we would have refunded or corrected had we been asked. Section 7.9.1(d) exists precisely so that billing errors are fixed quickly and without a dispute.

If you raise a chargeback without first contacting us, we may, without further liability: suspend or terminate your account and all access to the Service; withhold any refund that would otherwise have been due under Section 7.9.3; and decline to provide the Service to you in future. Amounts properly due remain payable, and we may recover them together with any fees charged to us in connection with the dispute.

Nothing in this Section removes any right you have to dispute a transaction with your bank or card issuer, or any right under mandatory consumer protection law. Those rights exist independently of this contract and we do not purport to waive them on your behalf. What this Section requires is that you come to us first, and what it sets out are the consequences under this contract if you do not.

Where a chargeback is raised on a charge that was correct, we will provide our records to Paddle in defence of it, including the Order, the invoice, the calculation of the Usage Fee, and the activity log evidencing use of the Service during the period charged.

8Customer Data: ownership, our licence, and Aggregated Insights

8.1 Your data remains yours

As between the parties, the Customer owns all right, title and interest in Customer Data. We acquire no ownership in it.

8.2 Licence to operate the Service

You grant us a worldwide, non-exclusive, royalty-free licence to host, store, copy, transmit, process, display and otherwise use Customer Data to the extent necessary to provide, secure, maintain, support and improve the Service for you, and to comply with law. This licence lasts for the Subscription Term and for such further period as is necessary to complete deletion or return under Section 16.5.

8.3 Aggregated Insights

You grant us a perpetual, irrevocable, worldwide, royalty-free, sublicensable and transferable right to process Customer Data in order to create Aggregated Insights, and to use, reproduce, modify, publish, distribute, license, sell and otherwise commercially exploit Aggregated Insights for any lawful purpose.

That purpose includes: improving, training, validating and calibrating the statistical and machine-learning models that power the Service; building and publishing market benchmarks, indices, seasonality data and category reports; providing benchmark and comparison features to other customers of the Service; and producing and selling market research.

This right survives termination of these Terms and survives deletion of your account. Aggregated Insights are our property.

8.4 The limits on that right

The right in Section 8.3 is subject to all of the following, each of which is a binding obligation on us:

(a) De-identification before aggregation. Before Customer Data enters an aggregation pipeline, we remove all direct identifiers, including Customer and workspace identifiers, account email addresses, app names, bundle identifiers, App Store identifiers, campaign, ad group, creative and custom product page names, and device and user identifiers. What remains are measurements associated with neutral dimensions such as country, storefront, app category, subscription type, and time period.

(b) Minimum aggregation thresholds. We do not publish or make available any Aggregated Insight unless the underlying sample contains data from at least 10 distinct customer organisations and at least 25 distinct apps, and no single customer contributes more than 25% of the observations behind any published figure. Cells that would fall below these thresholds are suppressed, not published.

(c) No disclosure of sources. We do not disclose, and we will not disclose, which customers, apps or campaigns any Aggregated Insight is derived from. Aggregated Insights are published and licensed without attribution to sources.

(d) No reidentification. We will not attempt to reidentify the source of any Aggregated Insight, and we will contractually require recipients and licensees of Aggregated Insights not to do so.

(e) Nothing identifiable is ever sold or shared. Your campaign structures, keyword lists, bids, budgets, spend, conversion counts, revenue, attribution records and device-level data are Customer Confidential Information under Section 9. We do not sell them, license them, publish them, or make them visible to any other customer, agency or third party, in identifiable or attributable form. This is an absolute commitment and is not subject to any exception in this Section 8.

(f) Enterprise opt-out. A Customer on an Enterprise Plan may withdraw the authorisation in Section 8.3 by written notice to support@oneads.pro. The withdrawal takes effect within 30 days of receipt and applies to Customer Data received by us after the effective date of the withdrawal. It does not apply retrospectively: Aggregated Insights already produced are not recalculated, unwound or deleted, because they contain no personal data and no attribution to any source, and because other statistics depend on them. Withdrawal does not affect our right to process Customer Data to provide the Service to you under Section 8.2. You may reinstate the authorisation at any time by written notice.

8.5 Why this is lawful

Once Customer Data has been irreversibly aggregated and de-identified in accordance with Section 8.4, it no longer relates to an identified or identifiable natural person and no longer constitutes personal data. Your instruction and authorisation for us to perform that de-identification, and for us to use the resulting anonymous data for our own purposes, is given in this Section 8 and is repeated in Annex A. You confirm that you have the authority to give that authorisation in respect of all Customer Data you connect to the Service, including where you act as controller for end users of your apps.

8.6 Your responsibility for the data you connect

You represent and warrant that: you have all rights, consents and legal bases necessary for us to process Customer Data as described in these Terms and the Data Processing Addendum; the collection and transfer of that data to us does not breach any law, any third-party platform's terms, or any privacy notice you have given to end users; and, where required, your own privacy notice discloses the use of service providers such as us and the creation of aggregated, de-identified statistics.

8.7 Feedback

If you give us suggestions, feature requests or feedback, we may use them without restriction and without obligation to you. You grant us a perpetual, irrevocable, royalty-free licence to do so.

9Confidentiality

Confidential Information means information disclosed by one party to the other that is designated as confidential or that a reasonable business person would regard as confidential, including: the terms of any Order; each party's business, financial, technical and product information; our security practices and architecture; and, on your side, all Customer Data and all campaign, keyword, bid, budget, spend and performance information associated with your identifiable accounts.

Each party will keep the other's Confidential Information confidential, use it only for the purpose of exercising rights and performing obligations under these Terms, and disclose it only to those of its personnel and advisers who need to know it and who are bound by confidentiality obligations at least as protective as these.

These obligations do not apply to information that is or becomes public other than through a breach; was already known to the receiving party without a duty of confidentiality; is received from a third party without breach of a duty of confidentiality; or is independently developed without use of the other party's Confidential Information.

A party may disclose Confidential Information where required by law, court order or a competent authority, provided it gives the other party prompt notice where lawful and limits the disclosure to what is required.

Confidentiality obligations survive termination for 5 years, and indefinitely in respect of trade secrets.

10Data protection

Each party will comply with applicable data protection law. In respect of personal data contained in Customer Data, the Customer acts as controller and OneAds acts as processor. The Data Processing Addendum at Annex A to these Terms governs that processing, including sub-processing, international transfers, security, assistance with data subject requests, breach notification, and deletion and return of data.

Our processing of personal data in our own right — your account, billing, support and marketing data — is described in our Privacy Policy at https://oneads.pro/legal/privacy.

11Intellectual property

The Service, the software, the models, the algorithms, the databases we build, the documentation, the interfaces, the OneAds name and logo, and all improvements to any of them, are and remain our exclusive property or that of our licensors, and are protected by copyright, trade secret and other laws. Nothing in these Terms transfers any intellectual property right to you other than the limited licence in Section 2.2.

We reserve all rights not expressly granted.

You may not remove, obscure or alter any proprietary notice in the Service.

Publicity. We will not use your name, logo or trademarks publicly without your prior written consent. You may give that consent by email, and you may withdraw it at any time, in which case we will remove the reference within a reasonable period.

12Warranties

Each party warrants that it has the power and authority to enter into these Terms and to perform its obligations.

We warrant that we will provide the Service with reasonable skill and care, and substantially in accordance with the description of your Plan. If we breach this warranty, we will use reasonable efforts to correct the non-conformity, or, if we cannot do so within a reasonable period, you may terminate the affected subscription and, where you have prepaid for an unused period, receive a pro-rata refund under Section 7.9.1(a). This is your exclusive remedy for breach of this warranty.

This warranty does not apply to non-conformity caused by: use of the Service contrary to these Terms or our documentation; modification of the Service by anyone other than us; a Connected Account, a third-party platform or a third-party API; Rules you configured; or data you provided.

13Disclaimer

Except as expressly stated in Section 12, the Service is provided "as is" and "as available". To the maximum extent permitted by law, we disclaim all other warranties, conditions and representations, whether express, implied, statutory or otherwise, including any implied warranty of merchantability, satisfactory quality, fitness for a particular purpose, non-infringement, accuracy, or uninterrupted or error-free operation.

Without limiting Section 6.3: we do not warrant that data displayed in the Service is complete, current or free from restatement by upstream sources; we do not warrant that predictions, estimates, scores or benchmarks are accurate; and we do not warrant that use of the Service will achieve any commercial result.

Nothing in these Terms excludes liability for death or personal injury caused by negligence, for fraud or fraudulent misrepresentation, or for any other liability that cannot lawfully be excluded or limited.

14Indemnities

14.1 By the Customer

You will defend, indemnify and hold harmless OneAds and its officers, directors, employees and agents from and against any third-party claim, and any resulting loss, damage, liability, cost or expense (including reasonable legal fees), arising out of or in connection with: your use of the Service in breach of these Terms; Customer Data, including any claim that our processing of it in accordance with these Terms infringes a third party's rights or breaches applicable law; your advertising activity, ad content and campaigns; or your breach of any third-party platform's terms.

14.2 By OneAds

We will defend you against any third-party claim that the Service, as provided by us and used in accordance with these Terms, infringes that third party's copyright, trademark or trade secret rights, and we will indemnify you against amounts finally awarded or agreed in settlement of such a claim.

This does not apply to a claim arising from: Customer Data; a Connected Account or third-party platform; modification of the Service by anyone other than us; use of the Service in combination with anything not supplied by us where the claim would not have arisen but for the combination; or continued use after we have notified you to stop.

If the Service becomes, or in our reasonable opinion is likely to become, the subject of such a claim, we may at our option procure the right for you to continue using it, modify or replace it so that it is non-infringing, or terminate the affected subscription on notice with a pro-rata refund of prepaid unused fees.

14.3 Conditions

An indemnity applies only if the indemnified party promptly notifies the indemnifying party of the claim, gives the indemnifying party sole control of the defence and settlement, and provides reasonable cooperation at the indemnifying party's expense. The indemnifying party may not settle in a way that imposes a non-financial obligation or admission on the indemnified party without consent.

15Limitation of liability

15.1 Subject to Section 15.3, neither party is liable to the other for any loss of profit, loss of revenue, loss of business, loss of anticipated savings, loss of goodwill, loss or corruption of data, or any indirect, incidental, special, consequential, exemplary or punitive damages, however arising, whether in contract, tort (including negligence), breach of statutory duty or otherwise, and regardless of whether the party was advised of the possibility.

15.2 Subject to Section 15.3, each party's total aggregate liability arising out of or in connection with these Terms, whether in contract, tort or otherwise, is limited to the total amounts paid or payable for the Service in the 12 months immediately preceding the event giving rise to the claim. Where the claim arises in the first 12 months, the cap is the amount paid or payable for that period annualised.

15.3 Section 15.1 and Section 15.2 do not limit: liability for death or personal injury caused by negligence; liability for fraud or fraudulent misrepresentation; the Customer's payment obligations; the Customer's indemnity under Section 14.1; either party's breach of Section 9; or any liability that cannot lawfully be limited or excluded.

15.4 For the avoidance of doubt and consistently with Section 6.4, advertising spend incurred in your Connected Accounts is not recoverable from us except where it results from our gross negligence or wilful misconduct, and in that case remains subject to the cap in Section 15.2.

15.5 Some jurisdictions do not allow certain limitations. Where that is the case, the limitations in this Section apply only to the extent permitted, and you may have additional rights.

16Term, suspension and termination

16.1 Term

These Terms begin when you first accept them and continue until all subscriptions have expired or been terminated and your account has been closed.

16.2 Termination for convenience

You may cancel your subscription at any time under Section 7.3. We may decline to renew a subscription by giving you at least 30 days' notice before the end of the current period.

16.3 Termination for cause

Either party may terminate immediately by notice if the other: commits a material breach that is capable of remedy and fails to remedy it within 15 days of written notice; commits a material breach that is not capable of remedy; becomes insolvent, enters liquidation, administration or an equivalent process, or ceases or threatens to cease carrying on business.

We may terminate immediately, without a cure period, if you breach Section 5 in a manner that creates a legal, security or platform risk, or if we are required to terminate by law, by a competent authority, or by a third-party platform whose terms your use has breached.

16.4 Effect of termination

On termination or expiry: the licence in Section 2.2 ends and you must stop using the Service; we will disable Automated Actions and disconnect Connected Accounts; accrued rights and liabilities are unaffected; and Sections 1, 6.4, 8.3–8.6, 9, 11, 13, 14, 15, 16.4, 16.5, 18 and 20 survive.

16.5 Data after termination

You may export your data through the export functionality in the Service at any time before termination takes effect.

For 30 days after termination we will retain Customer Data and, on written request, make it available for export or return it in a commonly used machine-readable format. After that period we will delete Customer Data from active systems within a further 30 days, and from backups in accordance with our backup rotation and in any event within 90 days, except where retention is required by law.

Aggregated Insights created before termination are unaffected and are not deleted, as set out in Section 8.3. Account, billing and audit records are retained as described in the Privacy Policy.

17Sanctions, export control and lawful use

You represent that you are not, and are not owned or controlled by, a person subject to sanctions administered by the United Nations, the European Union, the United Kingdom, the United States Office of Foreign Assets Control, or the Republic of Armenia; that you are not located in a country or territory subject to comprehensive sanctions; and that you will not use the Service in breach of any applicable sanctions, export control or anti-money-laundering law.

We may suspend or terminate access immediately, without liability, if we reasonably believe a breach of this Section has occurred or that continued provision would place us or our payment providers in breach of applicable law. Paddle applies its own sanctions screening to buyers as merchant of record.

18Governing law and disputes

These Terms and any dispute arising out of or in connection with them, including non-contractual disputes, are governed by the law of the Republic of Armenia, without regard to its conflict of law rules.

The parties submit to the exclusive jurisdiction of the competent courts of Yerevan, Republic of Armenia.

If you are a consumer resident in the European Union, the European Economic Area, the United Kingdom or Switzerland, this Section does not deprive you of the protection of mandatory provisions of the law of your country of residence, and does not deprive you of the right to bring proceedings in the courts of that country.

Before commencing proceedings, each party will use reasonable efforts to resolve the dispute through good-faith discussion between senior representatives for a period of 30 days.

19Force majeure

Neither party is liable for failure or delay in performing any obligation, other than a payment obligation, caused by circumstances beyond its reasonable control, including act of war, hostility, invasion, terrorism, sabotage, civil unrest, embargo, act of God, flood, fire, earthquake, explosion, epidemic or pandemic, government restriction, and failure of electrical, internet or telecommunications infrastructure not caused by that party. The affected party will notify the other and use reasonable efforts to mitigate. If the event continues for more than 30 days, either party may terminate the affected subscription on written notice.

20General

20.1 Notices. Notices to us must be sent to support@oneads.pro and, for formal notices, also by post to the registered address in the preamble. Notices to you will be sent to the email address associated with your account, or posted within the Service. A notice is deemed given 24 hours after sending, unless the sender receives a delivery failure.

20.2 Entire agreement. These Terms including Annex A, together with the Privacy Policy, the pricing page and any Order, constitute the entire agreement between the parties on their subject matter and supersede all prior understandings, representations and warranties, whether written or oral. Neither party has relied on any statement not set out in these Terms, save that nothing excludes liability for fraudulent misrepresentation. In the event of inconsistency, the order of precedence is: (a) a signed Order; (b) Annex A (Data Processing Addendum); (c) the body of these Terms; (d) the Privacy Policy; (e) any other document incorporated by reference.

20.3 Changes to these Terms. We may modify these Terms by posting the revised version and giving at least 30 days' notice by email or in-product notice where the change is material and adverse to you. Changes do not apply retroactively. If you do not accept a material change, your remedy is to cancel before it takes effect. Continued use after the effective date constitutes acceptance.

20.4 Assignment. You may not assign or transfer any right or obligation under these Terms without our prior written consent, which we will not unreasonably withhold. A change of control of the Customer is treated as an assignment. We may assign these Terms to an Affiliate or in connection with a merger, acquisition or sale of substantially all assets, on notice to you. Any purported assignment in breach of this clause is void.

20.5 Relationship. The parties are independent contractors. Nothing creates a partnership, joint venture, agency, employment or fiduciary relationship, except that we act as your agent for the limited purpose of executing changes in your Connected Accounts as authorised under Section 4.1.

20.6 No third-party beneficiaries. These Terms are for the benefit of the parties and their permitted successors and assigns. No other person has any right to enforce them, except that Paddle may enforce Section 7 to the extent it concerns Paddle.

20.7 Waiver. No failure or delay in exercising a right operates as a waiver of it. A waiver is effective only if in writing.

20.8 Severability. If any provision is held invalid, illegal or unenforceable, it is modified to the minimum extent necessary to make it enforceable, or if that is not possible, severed. The remainder continues in full force.

20.9 Language. These Terms are drawn up in English. Any translation is provided for convenience only. In the event of conflict, the English version prevails.

20.10 Business use. The Service is provided for use by businesses and professionals in the course of their trade, business or profession. It is not offered to consumers for personal or household use. Where mandatory consumer law nonetheless applies to a purchase, it prevails over any inconsistent provision of these Terms.

21Company details

Legal name"ONEADS" LLC («ՈՒԱՆԷԴՍ» ՍՊԸ)
Legal formLimited Liability Company (ՍՊԸ)
Country of incorporationRepublic of Armenia
State registration number999.110.1592133
Taxpayer identification number (TIN / ՀՎՀՀ)00549385
Registered address2 Nar-Dos Street, Kentron, Yerevan 0018, Republic of Armenia
Websitehttps://oneads.pro
Support emailsupport@oneads.pro
Legal noticessupport@oneads.pro
Merchant of recordPaddle.com Market Ltd — buyer support at https://paddle.net

AData Processing Addendum

This Annex A forms part of these Terms and governs OneAds' processing of Personal Data on the Customer's behalf. It takes effect automatically on acceptance of these Terms; no separate signature is required. A countersigned copy is available on request to support@oneads.pro.

In this Annex A, references to numbered Sections are references to Sections of this Annex A, unless a Section of the body of these Terms is expressly identified. References to "the Controller" are references to the Customer, and references to "this DPA" are references to this Annex A.

1Definitions

Terms defined in the body of these Terms have the same meaning here. In addition:

Data Protection Law — all laws applicable to the processing of Personal Data under this DPA, including the EU General Data Protection Regulation 2016/679 ("GDPR"), the UK GDPR and Data Protection Act 2018, the Swiss Federal Act on Data Protection, the California Consumer Privacy Act as amended by the CPRA ("CCPA"), and the Law of the Republic of Armenia "On Protection of Personal Data" (HO-49-N).

Controller, Processor, Data Subject, Personal Data, Personal Data Breach, Processing, and Supervisory Authority have the meanings given in the GDPR. Where the CCPA applies, OneAds is a Service Provider and the Controller is a Business.

Customer Personal Data — Personal Data contained within Customer Data and processed by OneAds on the Controller's behalf.

SCCs — the Standard Contractual Clauses annexed to European Commission Implementing Decision (EU) 2021/914 of 4 June 2021.

UK Addendum — the International Data Transfer Addendum to the SCCs issued by the UK Information Commissioner under section 119A of the Data Protection Act 2018.

Sub-processor — a third party engaged by OneAds to process Customer Personal Data.

Aggregated Insights — as defined in Section 8 of these Terms and governed by Section 11 of this Annex A.

2Roles and scope

2.1 For Customer Personal Data, the Controller is the Controller and OneAds is the Processor. Where the Controller is itself a processor for a third party, OneAds is a sub-processor and references to the Controller's instructions include the instructions of that third party as relayed by the Controller.

2.2 OneAds processes Personal Data as an independent controller in respect of: account registration and administration; billing and tax records; support communications; security, fraud prevention and abuse detection; product analytics on the use of the Service; and marketing. That processing is governed by the OneAds Privacy Policy, not by this DPA.

2.3 Annex A-1 sets out the subject matter, duration, nature and purpose of processing, the types of Personal Data, and the categories of Data Subjects.

3Processing instructions

3.1 OneAds processes Customer Personal Data only on the Controller's documented instructions, including with regard to international transfers, unless required to do otherwise by law to which OneAds is subject. Where such a legal requirement applies, OneAds informs the Controller before processing, unless the law prohibits that on important grounds of public interest.

3.2 The Controller's documented instructions consist of: the Terms of Service; this DPA; the configuration the Controller sets within the Service, including which accounts it connects, which modules it enables and which Rules it creates; and any further written instruction the parties agree.

3.3 OneAds notifies the Controller if, in its opinion, an instruction infringes Data Protection Law. OneAds may suspend performance of that instruction until it is amended or confirmed.

3.4 OneAds does not process Customer Personal Data for its own purposes, does not sell it, does not share it for cross-context behavioural advertising, and does not retain, use or disclose it outside the direct business relationship with the Controller — except for the creation of Aggregated Insights under Section 11, which the Controller expressly instructs and authorises. OneAds certifies that it understands and will comply with these restrictions as required by the CCPA.

3.5 The Controller is responsible for ensuring it has a lawful basis for the processing, that its own privacy notices are accurate and disclose the use of service providers and the creation of de-identified statistics, and that it has authority to connect the data sources it connects.

4Confidentiality

OneAds ensures that every person authorised to process Customer Personal Data is bound by an appropriate obligation of confidentiality, whether contractual or statutory, that survives the end of their engagement, and receives training appropriate to their role.

5Security

5.1 OneAds implements the technical and organisational measures described in Annex A-2, taking into account the state of the art, the costs of implementation, and the nature, scope, context and purposes of processing, as well as the risk to Data Subjects.

5.2 OneAds may update those measures, provided it does not materially reduce the overall level of security.

6Sub-processors

6.1 General authorisation. The Controller gives a general authorisation for OneAds to engage Sub-processors. The Sub-processors engaged as at the effective date are listed in Annex A-3.

6.2 Notice of changes. OneAds will give at least 30 days' notice before a new Sub-processor begins processing Customer Personal Data.

Notice is given by updating Annex A-3 and republishing these Terms at https://oneads.pro/legal/terms with a revised "Last updated" date. The Controller is responsible for reviewing the published version. No separate notification is sent. An up-to-date list is also provided on request at any time.

6.3 Objection. The Controller may object to a new Sub-processor on reasonable grounds relating to data protection, by written notice within the notice period. The parties will discuss in good faith. If OneAds cannot offer a reasonable alternative within 30 days, the Controller may terminate the affected part of the Service on written notice, with a pro-rata refund of prepaid unused fees. This is the Controller's sole remedy.

6.4 Flow-down and liability. OneAds imposes on each Sub-processor, by written contract, data protection obligations that are no less protective than those in this DPA. OneAds remains fully liable to the Controller for the performance of each Sub-processor's obligations.

7Data subject rights

7.1 Taking into account the nature of the processing, OneAds assists the Controller by appropriate technical and organisational measures, insofar as possible, in fulfilling the Controller's obligation to respond to requests to exercise rights of access, rectification, erasure, restriction, portability and objection.

7.2 The Service provides the Controller with functionality to access, export, correct and delete Customer Data directly. Where the Controller can act through that functionality, that is the intended route.

7.3 If OneAds receives a request directly from a Data Subject relating to Customer Personal Data, OneAds will not respond substantively, will promptly forward the request to the Controller where it can identify the relevant Controller, and will advise the Data Subject to contact the Controller.

7.4 Assistance beyond the Service's standard functionality, and beyond what is reasonable in scope, may be charged at OneAds' then-current professional services rates, on prior notice.

8Personal Data Breach

8.1 OneAds notifies the Controller without undue delay, and in any event within 48 hours of becoming aware of a Personal Data Breach affecting Customer Personal Data.

8.2 The notification includes, to the extent known and as it becomes known: the nature of the breach, the categories and approximate number of Data Subjects and records concerned, the likely consequences, the measures taken or proposed to address it and to mitigate its effects, and a contact point for further information. Where the information cannot be provided at once, it is provided in phases without further undue delay.

8.3 OneAds provides reasonable assistance to the Controller in meeting the Controller's own notification obligations to Supervisory Authorities and Data Subjects.

8.4 OneAds will not notify a Supervisory Authority or any Data Subject on the Controller's behalf, or make any public statement identifying the Controller in connection with a breach, without the Controller's prior consent, unless legally required.

9Data protection impact assessments

OneAds provides reasonable assistance to the Controller with data protection impact assessments and prior consultations with Supervisory Authorities, in each case relating to the processing under this DPA and taking into account the nature of the processing and the information available to OneAds.

10Audits

10.1 OneAds makes available to the Controller all information reasonably necessary to demonstrate compliance with this DPA and with Article 28 GDPR.

10.2 OneAds satisfies audit obligations in the first instance by providing, on request and under confidentiality: a description of its technical and organisational measures, its sub-processor list, responses to a reasonable security questionnaire, and any third-party audit reports or certifications it holds.

10.3 Where that is insufficient to demonstrate compliance, the Controller may conduct an audit, itself or through an independent auditor who is not a competitor of OneAds and who is bound by confidentiality. Such an audit: requires at least 30 days' written notice; takes place during business hours; may occur no more than once in any 12-month period, unless required by a Supervisory Authority or following a Personal Data Breach; must not unreasonably disrupt OneAds' operations; must not access data of other customers or infrastructure shared in a way that would expose it; and is at the Controller's cost.

11Anonymisation and Aggregated Insights

This Section reflects an express instruction and authorisation given by the Controller. It is a material term.

11.1 Instruction. The Controller instructs and authorises OneAds to aggregate and irreversibly de-identify Customer Personal Data, and to use, retain, publish, license, sell and otherwise commercially exploit the resulting Aggregated Insights for any lawful purpose, including improving and training the models underlying the Service, providing benchmark features to other customers, and producing and selling market research.

11.2 Method. Before Customer Data enters an aggregation pipeline, OneAds removes all direct identifiers, including Controller and workspace identifiers, account email addresses, app names, bundle identifiers, App Store identifiers, campaign, ad group, creative and custom product page names, and all device and user identifiers. The output consists of measurements associated with neutral dimensions such as country, storefront, app category, subscription type and time period.

11.3 Aggregation thresholds. OneAds does not publish or make available any Aggregated Insight unless the underlying sample contains data from at least 10 distinct customer organisations and at least 25 distinct apps, and no single customer contributes more than 25% of the observations behind any published figure. Cells falling below these thresholds are suppressed.

11.4 No reidentification. OneAds will not attempt to reidentify the source of any Aggregated Insight, and will contractually require recipients and licensees not to do so. Where the CCPA applies, OneAds maintains Aggregated Insights as deidentified information in accordance with California Civil Code § 1798.140(m).

11.5 Legal effect. Data that has been aggregated and de-identified in accordance with this Section no longer relates to an identified or identifiable natural person and is not Personal Data within the meaning of Recital 26 GDPR. It is OneAds' data. It falls outside the scope of this DPA once produced, may be retained indefinitely, and is not subject to the deletion and return obligations in Section 13.

11.6 Enterprise opt-out. A Controller on an Enterprise Plan may withdraw the instruction and authorisation in Section 11.1 by written notice to support@oneads.pro. The withdrawal takes effect within 30 days of receipt and applies to Customer Personal Data received after its effective date. It is not retrospective, and Aggregated Insights already produced are not recalculated or deleted, consistently with Section 11.5 of this Annex. Withdrawal does not affect processing under Section 3 of this Annex.

11.7 What is excluded. Nothing in this Section permits OneAds to disclose, publish, license, sell or make visible to any third party, in identifiable or attributable form: the Controller's campaign structures, keyword lists, bids, budgets, spend, conversion counts, revenue, attribution records, device-level data, or the identity of the Controller or its apps as a source of any figure. Those remain Confidential Information under Section 9 of these Terms, and the prohibition is absolute.

12International transfers

12.1 OneAds hosts production infrastructure within the European Union. OneAds' personnel operate from the Republic of Armenia and other jurisdictions, and certain Sub-processors are located outside the European Economic Area.

12.2 EU transfers. Where OneAds' processing involves the transfer of Personal Data subject to the GDPR to a country without an adequacy decision, the SCCs are incorporated into this DPA by reference and apply as follows:

  • Module Two (controller to processor) applies where the Controller is a controller;
  • Module Three (processor to processor) applies where the Controller is itself a processor;
  • the data exporter is the Controller; the data importer is OneAds;
  • Clause 7 (docking clause) applies;
  • in Clause 9, Option 2 (general written authorisation) applies, with the notice period in Section 6.2 of this DPA;
  • in Clause 11, the optional independent dispute resolution language does not apply;
  • in Clause 17, the governing law is the law of Ireland;
  • in Clause 18(b), the forum is the courts of Ireland;
  • Annex I.A and I.B of the SCCs are populated by Annex A-1; Annex I.C identifies the competent Supervisory Authority as that of the Controller's establishment or representative;
  • Annex II of the SCCs is populated by Annex A-2;
  • Annex III of the SCCs is populated by Annex A-3.

12.3 UK transfers. For Personal Data subject to the UK GDPR, the UK Addendum applies to the SCCs, with Tables 1 to 3 populated by the corresponding information in this DPA, and Table 4 specifying that neither party may terminate under section 19 of the UK Addendum.

12.4 Swiss transfers. For Personal Data subject to Swiss law, the SCCs apply with the amendments recognised by the Swiss Federal Data Protection and Information Commissioner, including that references to the GDPR are read as references to the Swiss Federal Act on Data Protection, that the Commissioner is the competent authority, and that the term "member state" does not prevent Data Subjects in Switzerland from bringing proceedings in Switzerland.

12.5 OneAds has conducted transfer impact assessments for the destinations it relies on, and makes them available to the Controller on request. OneAds notifies the Controller if it becomes subject to a law or practice in a third country that would prevent it from fulfilling the SCCs.

12.6 In the event of conflict between the SCCs and any other provision of this DPA or the Terms of Service, the SCCs prevail in respect of transfers to which they apply.

13Deletion and return

13.1 On termination or expiry of these Terms, and at the Controller's election, OneAds deletes or returns Customer Personal Data in accordance with Section 16.5 of these Terms: available for export or return for 30 days; deleted from active systems within a further 30 days; deleted from backups in accordance with backup rotation and in any event within 90 days.

13.2 OneAds may retain Customer Personal Data to the extent, and for as long as, required by law to which it is subject. Retained data remains subject to the confidentiality and security obligations of this DPA, and is processed only for the purpose that requires its retention.

13.3 Aggregated Insights created before termination are unaffected by this Section, as set out in Section 11.5.

13.4 OneAds certifies deletion in writing on request.

14Liability and precedence

14.1 The limitations and exclusions of liability in these Terms apply to this Annex A and to any claim arising from it, to the maximum extent permitted by Data Protection Law. Nothing limits a Data Subject's rights under the SCCs or under Data Protection Law.

14.2 In the event of conflict, the order of precedence is: (a) the SCCs; (b) this Annex A; (c) the body of these Terms.

14.3 This Annex A is governed by the law stated in Section 18 of these Terms, except where the SCCs or mandatory Data Protection Law require otherwise.

Annex A-1Details of processing

## A. Parties

Data exporter / Controller: the Customer, as identified in its OneAds account. Role: controller (or processor, where the Customer is itself acting for a third party). Activities relevant to the transfer: use of the OneAds platform to manage and analyse Apple Ads campaigns for its mobile applications. Contact details: as recorded in the Customer's account.

Data importer / Processor: "ONEADS" LLC, 2 Nar-Dos Street, Kentron, Yerevan 0018, Republic of Armenia. Role: processor. Contact: support@oneads.pro. Activities relevant to the transfer: provision of the OneAds software-as-a-service platform.

## B. Description of the transfer

Categories of Data Subjects

  • Authorised Users of the Controller: employees, contractors and agents of the Controller who access the Service.
  • End users of the Controller's mobile applications, insofar as their data is contained in attribution and revenue records imported from the Controller's mobile measurement partner and subscription analytics provider.

Categories of Personal Data

Relating to Authorised Users: name (where provided), business email address, hashed password, role and permissions, workspace membership, IP address, device and browser information, timestamps, and records of actions taken in the Service.

Relating to end users of the Controller's applications: mobile advertising identifiers (for example IDFA) and measurement-partner device identifiers; install and event timestamps; event names; purchase, subscription, trial, renewal and refund events; revenue amounts and currency; country and storefront; application version; and attributed campaign, ad group, keyword and creative identifiers.

Sensitive data: none. The Controller must not upload or connect special categories of Personal Data within the meaning of Article 9 GDPR, or data relating to criminal convictions and offences, and the Service is not designed to process them.

Frequency of transfer: continuous, through scheduled synchronisation jobs and on-demand requests initiated by the Controller.

Nature and purpose of processing: hosting, storage, structuring, retrieval, computation, analysis, aggregation and display, for the purpose of enabling the Controller to plan, execute, automate, measure and optimise Apple Ads advertising campaigns for its applications; and the creation of Aggregated Insights under Section 11.

Duration of processing: for the term of the Terms of Service, plus the deletion periods in Section 13. Device-level event records are retained on a rolling window of 24 months.

Sub-processors: see Annex A-3. Duration of sub-processing corresponds to the duration of the main processing.

## C. Competent Supervisory Authority

The Supervisory Authority competent for the Controller under Clause 13 of the SCCs, determined by the Controller's place of establishment in the EEA or by its Article 27 representative.

Annex A-2Technical and organisational measures

Encryption. All data in transit is encrypted using TLS 1.2 or higher. Databases, backups and stored third-party API credentials are encrypted at rest. Passwords are stored only as salted bcrypt hashes.

Access control. Role-based access control within each Controller workspace, with distinct owner, administrator, writer, analyst and viewer privilege levels. Token-based authentication using short-lived access tokens and revocable refresh tokens. Administrative access by OneAds personnel is granted individually on a least-privilege basis, is logged, and is reviewed periodically. Access is revoked promptly on change of role or termination of engagement.

Segregation. Logical separation of Controller data at the application layer, enforced on every read and write by a centralised access-control service. Production and non-production environments are separated; production data is not used in development or testing.

Logging and traceability. An activity log records every material change made through the Service, identifying the actor and whether the change was made manually or by an automated rule. A separate execution log records every evaluation performed by an automated rule, including its inputs, decision path and before-and-after values. Logs are retained and are exportable by the Controller.

Availability and resilience. Automated backups with defined retention and periodic restoration testing. Continuous availability, error and performance monitoring, with alerting. Documented incident response procedure.

Physical security. Production infrastructure is operated in ISO 27001-certified data centres within the European Union, with the physical security controls applied by the hosting provider.

Personnel. Confidentiality undertakings binding on all personnel and contractors, surviving the end of engagement. Data protection and security awareness training appropriate to role.

Vendor management. Assessment of Sub-processors before engagement, written data protection terms with each, and periodic review.

Data minimisation. Only the data categories necessary for the functions the Controller has enabled are retrieved from connected sources. Device-level records are retained on a defined rolling window and then reduced to aggregates.

Deletion. Documented deletion procedures covering active systems and backups, with certification on request.

Annex A-3Sub-processors

Mobile measurement partners and subscription analytics providers engaged by the Controller under its own contracts — such as Adjust, Adapty and AppsFlyer — are not Sub-processors of OneAds. Data flows from them to OneAds on the Controller's authorisation; OneAds does not transmit Customer Personal Data to them.

Sub-processorPurposeLocation of processing
Hetzner Online GmbHCloud hosting, compute, database and backup storageGermany / Finland (EU)
Paddle.com Market Ltd and affiliatesMerchant of record, payment processing, subscription billing, tax, invoicingUnited Kingdom, United States, and other jurisdictions depending on buyer location
Functional Software, Inc. (Sentry)Application error and performance monitoringUnited States
Google LLC (Google Cloud)Object storageEuropean Union region
Titan (Neo / Titan Mail)Hosted email service for OneAds' own mailboxes, and delivery of messages submitted through website formsEuropean Union
Resend, Inc.Delivery of account, security and service email sent by the platformUnited States. Sending region configured to the EU (Ireland); account data, email metadata and delivery logs are stored in the United States. Transfers under the SCCs.